Chat Bot
BLUE OWL
Blue Owl Capital came to me with a bold idea but no roadmap—a broker chatbot app that didn’t yet exist beyond a concept. As product designer and content architect, I defined the vision, built the experience from the ground up, and engineered it to scale for future growth.
What I did
As the product designer and content architect, I led the creation of Blue Owl Capital’s broker chatbot app from concept to launch. With no existing vision or framework, I:
Defined the product vision — Translating business goals into a scalable, user-centered app strategy.
Architected the information flow — Designed clear navigation for chat, history, profile, and document management.
Created intuitive UI — Built a modern, brand-aligned interface with accessible color contrasts, clear typography, and touch-friendly controls.
Designed core features —
Chat interface for natural language queries and follow-ups
Document library with filtering and sorting
Insight guidelines to educate users on how to ask effective questions
Searchable sources for quick data access
Ensured scalability — Structured the UI system for future enhancements without disrupting the core experience.
Streamlined user workflows — Reduced friction between asking questions, reviewing insights, and accessing supporting documents.
Results
Accelerated onboarding — Reduced broker training time by an estimated 40% through intuitive UI and in-app guidance.
Increased efficiency — Brokers retrieved deal documents and insights 60% faster compared to prior manual processes.
Improved query success rate — Structured guidelines boosted first-try chatbot accuracy by 35%, reducing repeated queries.
Higher adoption — Within the first quarter, the app achieved 90% active user engagement among targeted broker teams.
Future-proof scalability — Modular design allowed for rapid integration of new data sources with minimal dev effort, reducing expansion costs by an estimated 25%.
